Endorsements and References
About four minutes into our team’s interview with Thomas, we knew. We had to hire this guy.
Thomas is an incredible writer and editor. His well of talent spans from thought leadership pieces to blogs to e-books—you name it.
But Thomas also became a strategic asset to our team. Thomas created and implemented an internal communications and enablement content strategy, something we desperately needed at Genesys. From analyzing existing operations to recommending and implementing change (to leadership and cross-functional teams), Thomas expanded content’s reach, enabling social and sales teams with relevant content to leverage in organic and paid campaigns, as well as SDR outreach.
Thomas also has a mind for SEO. He was integral in ensuring our content ranks highly for our target keywords and echoed buyer intent.
Thomas has adapted to change after change after change. In just six months at Genesys, the role he was initially hired for shifted dramatically and an organizational change brought him over to a new manager. Now, he has to adapt to another change: finding a new role as a result of a RIF.
There is no doubt in my mind that he’ll handle this with grace, too.
— Stephanie Ventura, Senior Content Marketing Manager at Genesys
I have had the pleasure of working directly with Thomas Wachtel at Element Three. He was an important part of our team for over 9 years.
Thomas is hard-working and very focused when given a goal or target to reach. I've always appreciated Thomas' openness to feedback and getting better.
Thomas is a consistent performer who is willing to jump in and help the team wherever needed. Thomas is pleasant to be around, and has the ability to focus intently on the task at hand.
Thomas's role at Element Three has evolved over time and he has had to adapt, learn and grow at every turn. He worked with clients, as a proofreader supporting all teams, and then as an integral part of our content team for the internal marketing department.
I would recommend Thomas as an excellent addition to any content or marketing team.
— Tiffany Sauder, President and CEO at Element Three
If you’re looking for someone who is a sharp writer, quick learner, and detail-oriented marketer, Thomas is your human.
During his time at Genesys, I had the pleasure of working with and managing Thomas. Over the course of just a few short months, Thomas proved to be one of our most valuable team members. He took on new, unfamiliar processes with ease. Brought clarity to our internal communications strategy and process. Wrote impactful copy. And did it all with a sense of humor and grace that was appreciated by everyone he worked with. Thomas navigated a great deal of change during his time at Genesys, and was always eager to take on the next challenge.
On a more personal note, Thomas is collaborative, easy going, and kind. I felt lucky to have him on my team, and would absolutely recommend him to anyone considering working with him. His skillset and attitude are poised for a bright future, and I can’t wait to see where his career will lead him. Wherever it does, I’m sure it will be full of many good jokes and laughs.
— Chelsea Hollerud, Senior Content Marketing Manager at Genesys
It was a pleasure having Thomas on my Content Marketing team.
His writing is clear and generous. He adapts to change with curiosity, collaboration, optimism and determination. He is kind. He impressed me with his strengths as a writer, editor and in process and SEO. With a mindset for process, strategy and audience engagement, he’s your next strategic asset in content marketing.
— Janelle Dieken, Senior Vice President — Content Marketing at Genesys
Thomas is a consistent performer who could be counted on to deliver and to bring a smile and some levity to any situation.
As you will see from his portfolio, Thomas created some amazing work for Element Three, specifically around our brand. He is a team player who cares deeply about the company where he works and the people that he works with. He participated in the planning and execution of company events and always had encouraging words for others.
I would not hesitate to recommend Thomas to join any company where he can be part of a team and contribute in both personal and professional ways. He is an exemplary employee and I feel so fortunate to have had the opportunity to get to know him over the past nine years.
— Karen Seketa, Vice President of Talent at Element Three
Thomas is a kind and talented person. His passions span across work, sports, and volunteering.
As a colleague and employee, I’ve seen Thomas face uncertainty and change with a positive attitude and eagerness to jump in to learn and solve new challenges.
While at Genesys, Thomas created and launched a new internal comms and enablement content strategy. His work included an analysis of current operations, immediate change recommendations as part of a V1 effort and ideas for future improvements. All that was laid within a timeline, smart goals and a process for continual improvement.
In addition to ensuring cross-functional teams are aware of the great content being produced across all content marketing functions, he integrated systems of enablement for many of our go-to-customer teams to easily access and share content.
Thomas also provided SEO guidance to many of our writers ensuring that their good work is discoverable by buyers. Additionally, he too is a talented writer - having created a number of assets that beautifully merge education and SEO.
Thomas is an ideal employee, colleague and friend. I highly recommend him as an addition to any marketing team.
— Tricia Reynolds, Senior Director of Content Marketing at Genesys
Thomas is both highly accountable to his work and additive to company culture.
In working with Thomas at Element Three, he always ensured a consistent content flow—keeping our flywheel moving—yet was willing to adapt when strategy shifted and evolved.
He created a large body of work through our blog, newsletters, and other written content over the years, and always cares about both the performance of the content and the reasons behind that performance. With his editing background, Thomas also has an eye for accuracy, ensuring error-free content across the board.
— Reid Morris, Marketing Manager at Element Three
Thomas is a man of many talents.
And in seven years of working alongside him, I saw the full range: his eagle eye for editing and proofing; his confidence in managing and creating content for different audiences and channels; and his dependability in getting things done.
But what always impressed me the most about Thomas were his loyalty to the team and his determination to excel no matter what. He’s more than a colleague, he’s a friend—the person you want at your side when it matters most.
— Derek Smith, Content Editor at Genesys
After working with him for over five years, I could easily tell you about how hard-working or knowledgable Thomas is, but the thing that stands out to me is how much he cares.
He really wants to be helpful and contribute to the success of his team. Thomas is considerate, cooperative, gets his work done on time and wants it to be done well. And don't forget that he likes to have fun. He was heavily involved with our agency kickball team every year, including major contributions to several league titles, including one in the all-important captain role.